Indie authors have officially taken over the book publishing industry. A self-publishing coach can be the secret weapon you need to dominate the biz, too!
Let’s just get this out of the way: self-publishing is not as simple as writing a book, uploading it to Amazon, and waiting for the royalties to roll in while you sip mimosas poolside.
Sorry, babe.
That’s not how any of this works.
Truth is, indie authors wear all the hats, including: writer, editor, marketing exec, tech support, and occasionally therapist (usually for themselves).
The journey can be overwhelming, confusing, and honestly, a little lonely.
A self-publishing coach can teach you how to avoid common pitfalls, save tons of time and heartache, and avoid launching to nothing but crickets.
(And no, we’re not just glorified cheerleaders with cute Canva templates…though, my templates are cute…thank you very much).
Let’s break down what a self-publishing coach actually does, why it matters, and how working with one who is experienced and skilled might just save your author career (and your sanity).
So...what exactly is a self-publishing coach?
A self-publishing coach is part strategist, part mentor, part no-BS accountability partner.
And I know this because I’ve been coaching indie authors for nearly 20 years now!
Think of me as your behind-the-scenes guide…the one who helps you go from “I have an idea” to “Holy crap! I just hit the bestseller list!”
Here’s the deal.
Writing a book is one thing.
Publishing it like a pro and selling it to actual readers?
That’s a whole ‘nothing beast.
A self-publishing coach helps indie authors:
Get crystal-clear on their book idea and audience (because writing for “everyone” = selling to no one)
Build a smart, strategic publishing plan (that doesn’t involve winging it and hoping for the best)
Learn how to self publish a book on Amazon the right way (with mind blowing hacks I promise no one else will teach you!)
Optimize everything from book metadata and keywords to your social media and newsletter
Master book marketing without feeling like a desperate used car salesman
What's it like working with a self publishing coach?
A qualified and skilled self publishing coach won’t just point you in the direction of YouTube videos and say “good luck.”
I can’t speak for all my colleagues, but for me?
I give you personalized strategies, tell you what’s actually working in the industry right now, and help you skip the mistakes that tank most indie authors’ dreams before they ever get off the ground.
Imagine this:
You’ve got a clear roadmap for your book launch (with real deadlines that don’t make you cry).
You know who your readers are and how to find them (instead of yelling into the void).
Your Amazon book listing is actually showing up in search results (because you finally understand the Zon and its algorithms).
You’re not second-guessing every tiny decision because you’ve got a coach in your corner who knows their shiz-it.
Working with the right coach isn’t just helpful.
It’s a freakin’ game-changer.
Can't I just search online "How to self publish on Amazon?"
Let’s be brutally honest with you.
Most indie authors struggle because they’re trying to figure it all out on their own.
And sure, you can Google your way through publishing and learn a hack here and there from TikTok.
But you’ll end up wasting time, money, and energy on strategies that don’t work anymore (if they ever did).
Hiring a self-publishing coach helps you:
Avoid rookie mistakes that make your book look unprofessional
Get your book into the hands of actual readers who are ready to hit that “Buy Now” button
Build an author brand and fanbase that lasts beyond just one book
Make more sales (because let’s be honest, you didn’t do all this work just for your mom to buy a copy)
Stay motivated and focused when imposter syndrome or burnout creep in
I’ll help you publish a book that sells and grows your author career.
So, do you really need a self-publishing coach?
Well, that is…only if you want to:
Stop wasting time wondering what to do next
Publish a book you’re proud of (that people actually read)
Finally turn your author dream into a profitable reality
If you’re cool with launching to crickets, spending way too much on the wrong tools, and spiraling into analysis paralysis every time you open KDP…then hey, you do you, boo.
But if you’re ready to actually make progress, make sales, and make a name for yourself as an indie author?
Then yeah.
A self-publishing coach like me might just be the best investment you’ll make this year.
My final thoughts...
Here’s the truth bomb: writing a book is an accomplishment.
But getting that book into the world, building a fanbase, and actually making money from your words?
That’s a strategy…one that I can absolutely help you build (and slay).
So, if you’re tired of Googling and guessing and wondering why your book isn’t selling, this is your sign that it’s time to get off the proverbial pot and take control of your dream and your destiny.
You don’t have to do this alone.
And frankly, you shouldn’t.
So, let’s talk.
I offer 1:1 coaching (including, among other things, digital tools, templates, and resources) that helps indie authors like you stop flailing and start launching like a boss.
CLICK HERE TO BOOK YOUR FREE SELF PUBLISHING STRATEGY CALL WITH ME!
